Mineral Makeup: Just what is it?
So I'm watching late-night television and suddenly Leeza Gibbons and Melissa Gilbert are peddling Sheer Cover makeup. My first instinct was to change the channel, but then I realized that's not in the Miss Tified spirit. I'm pretty hesitant to believe informercials so I did a little searching to see what people are saying about Sheer Cover. What I found was a lot of spam blogs and this.
Ok, but what's so special mineral makeup (what Sheer Cover is supposed to be)? Bare Escentuals seems to be the best, or at least most recognizable, brand out there. From the "Behind the Brand" section on Sephora:
A pioneer of mineral makeup, the brands i.d. bareMinerals line uses 100 percent pure, micronized minerals and is favored by dermatologists because it's free of preservatives, fragrance, oil, talc, and other potentially skin irritating ingredients. Thanks to its zero irritability factor, this skin-loving formula is a dream come true for millions of women struggling with sensitive skin, rosacea, and acne. The creamy, weightless minerals create a flawless finish, all while improving the condition and appearance of your skin.
So, what's the deal behind mineral makeup? Is it really all that?